Sony's email marketing for its SonyStyle label has a subscriber base of 3.4 million people, accessing their email across a wide variety of platforms, old and new. Therefore consistency across email applications and webmail is key.
To meet the demands of a vast heterogeneous client environment, all these emails were developed using HTML 4.01 Transitional, and use minimal CSS, except for inline text formatting. The small sample in this portfolio reflects the variety of designs seen in the campaigns.
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